Bumble – New Onboarding Experience
UX & UI
For this project, I redesigned Bumble’s onboarding flow to make it shorter, more engaging, and visually refreshing. The work included:
Illustrations: A new set of playful, character-driven illustrations to reinforce Bumble’s friendly and inclusive tone.
Microcopy: Clear, approachable, and concise copywriting to guide users seamlessly through the sign-up process.
Design System: A refreshed design system with updated components, iconography, and color tokens for consistency and scalability.
User Experience: A restructured onboarding journey that reduces friction, creates delight, and encourages users to complete their profiles.
The result is a welcoming and efficient onboarding experience that stays true to Bumble’s identity while improving usability and user satisfaction.
