Wize Portugal
Website & Illustration Design
I designed the website for Wize Portugal, a specialist consultancy offering tailor-made route-to-market solutions focused on improving brand performance at the point of sale. Their promise is clear: delivering complete sell-in and sell-out strategies that bring clients’ brands into the hands and hearts of consumers.wize.pt
My role encompassed:
Full visual direction—from the overall layout and UI to every detail in the custom illustrations, ensuring the visuals align with Wize’s brand of clarity, professionalism, and strategic insight.
Hand-crafted illustrations—designed in a style that is both approachable and sophisticated, adding a human touch to the site while positioning Wize as a trusted partner in brand execution.
Coherent design system—a thoughtful combination of typography, color, iconography, and layout that supports scalability and keeps the user interface both intuitive and visually engaging.
The end product is a clean, modern, and professional website that effectively communicates Wize Portugal’s mission and services, while reinforcing their identity through custom visuals and coherent design.
